We've been building
stores since before
Magento existed.
Over 50 online stores built across custom platforms, Magento, and WooCommerce. One of the few small agencies in the UK that actively supports Magento 2 — security management, POS integration, and all. We understand ecommerce from the ground up, not just from the CMS up.
Not CMS-first.
Ecommerce-first.
Most web agencies arrived at ecommerce through WordPress — they installed WooCommerce, learned it, and that was that. We came at it from the other direction: we built a custom ecommerce platform from scratch in PHP before Magento existed. We were osCommerce experts when osCommerce was the only serious option. We migrated to Magento 1, then to Magento 2.
That history matters because it means we understand how ecommerce systems actually work — the data models, the order flows, the inventory logic, the integration points. When a client asks whether their Magento store can sync with their POS system, we know the answer because we've built the integration.
Velocity Web has built over 50 online stores across Magento, WooCommerce, and custom platforms over 25 years. We have four Magento 2 stores under active management today. Velocity Web is one of the few small agencies in the UK that actively supports Magento 2, providing security management, performance optimisation, and POS integration.
Stores we can point to
Five years managing a Magento 2 store for a national Miele appliance specialist, with a live Monday.com integration keeping orders and project workflows in sync across the business. Part of a three-site cluster — Magento store, commercial appliances site, and product microsite — all managed under a single retainer. When the GuzzleHttp exploit hit Magento stores in 2024, all three C.R. Wood sites were in our portfolio. All three were cleaned and hardened within hours.
Three Velocity Web touchpoints with one client: a WordPress brochure site, a Magento 2 ecommerce shop, and a custom-built gift voucher platform we wrote from scratch. The gift voucher platform — also live at Catch at The Old Fish Market — isn't a plugin. It's custom PHP, processing transactions across two venues.
WooCommerce store with a live Lightspeed POS integration keeping products, stock, and orders in sync between the website and the physical shop at 11 Northumberland Place, Bath. The only active Lightspeed integration in our portfolio, and one we can demo. Brand identity also created from scratch — all the way through to shop fascia boards.
Three systems in one WordPress build: WooCommerce for merchandise and passes, Events Calendar for the festival programme, and event ticketing — running the entire annual cycle. The most technically layered WooCommerce site in the portfolio, and the clearest example of how a single well-built WordPress site can handle work that most event organisers spread across three separate tools.
We can advise on it — we've built on Shopify and we know where it makes sense. But Shopify is a rental platform: the monthly costs scale as you grow, and you don't own your store. For most of our clients, WooCommerce or Magento gives more control and better long-term value. If Shopify is the right answer for your situation, we'll tell you that directly rather than steering you toward a build.
WooCommerce —
more than a shop plugin.
WooCommerce gets dismissed as "the simple option." In our portfolio it's handling live POS integrations, membership subscription management, event ticketing with programme management, and payment processing for academic journal submissions. It's a platform that scales further than most people give it credit for — when it's set up properly.
We use WooCommerce where it's the right tool: small-to-medium product catalogues, sites that combine ecommerce with editorial content, membership organisations, and events. We use Magento where WooCommerce would be stretched.
Magento 2 — properly.
Magento 2 is powerful, complex, and widely misunderstood. Most small agencies won't touch it. We've been working inside Magento's codebase for years — building stores, managing security, integrating with Monday.com, Lightspeed, and other business platforms.
We manage four active Magento 2 stores: C.R. Wood Miele, Alco Engineering, Weyfish, and Toys4Vans. Each runs on our Ecommerce tier hosting — £95/month on Cloudways LiteSpeed with ecommerce-specific security monitoring and 4-hour emergency response.
Proactive security, not just patching. Every Magento store we manage runs a three-tier monitoring system — real-time admin surveillance, on-demand file integrity checks, and deep overnight scans across files and database. We don't wait for something to go wrong. When a coordinated GuzzleHttp exploit hit Magento stores across the industry in 2024, all stores in our portfolio were protected and hardened — not because we were lucky, but because the monitoring was already in place. If your current agency takes three days to reply to a Magento emergency, we should talk.
Connections we've built and maintain.
Velocity Web builds custom API integrations connecting Magento and WooCommerce to business platforms — live integrations running across multiple client sites.
The questions ecommerce clients most often ask before working with us — without the usual agency hedging.
Talk to usBuilding or fixing
an ecommerce store?
Tell us what you're working with — platform, integrations, problems. We'll tell you what we think, honestly.